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Majestic surveys and maps the Internet and has created the largest commercial Link Intelligence database in the world. This Internet map is used by SEOs, New Media Specialists, Affiliate Managers and online Marketing experts for a variety of uses surrounding online prominence including Link Building, Reputation Management, Website Traffic development, Competitor analysis and News Monitoring. As link data is also a component of search engine ranking, understanding the link profile of your own, as well as competitor websites can empower rational study of Search Engine positioning. Majestic is constantly revisiting web pages and sees around a billion URLs a day.

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Our take: I’ve always felt that providers who let you start with a free version of their software or service are confident in what they provide. If you are looking to measure the impact of your link building efforts, it’s always important to have third-party software to validate any work you are doing. While there are some who argue that only Google knows what links are important, it’s always crucial to see how people are linking to your content – and sometimes what you find may surprise you.

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